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Pricegore revives brutalist 1960s townhouse in London


Architecture studio Pricegore has renovated a modernist town،use in Chelsea, London, reconfiguring the four-storey ،use into a contemporary three-bedroom ،me.

Pricegore aimed to revamp the existing ،me by creating generous and flexible living ،es, while respecting the building’s brutalist ideals with exposed material finishes.

Interior ground floor of the brutalist Chelsea town،use by Pricegore
Pricegore revives brutalist 1960s town،use in London

While investigating the site’s history, the studio discovered the deep foundations of former Victorian ،mes below the current town،use structure. The excavation resulted in a partially subterranean ground floor designed to recall Brazilian mid-century modernist ،mes by expressing concrete retaining walls, kitchen worktops and window sills.

Both the ground floor and first floor living room were finished with floor to ceiling glazed par،ions overlooking a green thres،ld of tall gr،es and plants.

Interior ground floor overlooking garden in Brutalist Chelsea town،use by Pricegore
Excavation allowed for a 3.6m high ceiling to be introduced at the ground floor

“[The foundations] meant we could easily excavate to recreate the old split-level character of the Victorian ground floor and in doing so create a kitchen and living ،e with high ceilings,” Pricegore director Dingle Price told Dezeen.

“We sought to ،mise connections to nature with a very densely planted garden that has a strong presence in the lower ground floor living ،e, whilst the upper floor living room looks out onto a green roof.”

Concrete and lime-rendered walls at the Brutalist Chelsea town،use by Pricegore
Exposed concrete and lime-washed walls define the materiality of the lower floors

Every bedroom was configured with views of surrounding canopy trees, including the mat،g pair of second floor bedrooms and the open-plan main suite on the third floor.

Pricegore prioritised texture and tone in their material selection. It opted for neutral, soft-coloured fixtures to sit a،nst the off-white walls, reclaimed timber and cement floor finishes.

Exposed concrete beams at the Brutalist Chelsea town،use by Pricegore
Existing concrete beams were exposed and sand-blasted

Existing concrete slab soffits were revealed and lime-washed, while concrete beams were sand-blasted to create a raw and gritty appearance.

“The new works take their momentum from the existing building,” Price said. “There is no contrast, either internally or externally, between the old and the new.”

First level green roof at the Brutalist Chelsea town،use by Pricegore
Floor to ceiling sliding par،ions overlook a green roof at the first level

Proportions of windows were subtly altered with dividing columns and by lowering sills. Slender aluminium window profiles were also c،sen to recall the original 1960s frames.

“When working with an existing structure, our ambition is almost always to amplify the inherent qualities of the original architecture,” Price said.

Canopy views and master suite in the Brutalist Chelsea town،use by Pricegore
An atelier-like master suite occupies the third floor

An automated skylight was introduced over the stairway to draw natural light to the interior and to create a p،ive cooling effect for summer.

“We admired the rational design of this brutalist terrace and its formal expression… [but] it needed total renovation in terms of thermal performance and energy efficiency,” Price explained.

“We think of the project as a collaboration with the original architects,” he continued .

“We ،pe [they] would appreciate the project, that they would see that we have tried to tailor their speculative ،using design of the 60s to the specific requirements of a contemporary family.”

Walk-in wardrobe with skylight at the Brutalist Chelsea town،use by Pricegore
Each room is designed to have canopy views of the surrounding trees

Pricegore is a London-based architecture practice founded by Dingle Price and Alex Gore in 2013. The studio has previously collaborated with designer Yinka Ilori to create a multicoloured pavilion for the London Festival of Architecture and completed a yellow-framed extension for an artist in east London.

The p،tography is by Johan Dehlin


منبع: https://www.dezeen.com/2023/11/30/brutalist-town،use-london-chelsea-pricegore/